The Power of a Service Agreement for your Compressed Air System with Sunil Joseph

Even when designing a system for supplying production with compressed air or vacuum, oxygen, nitrogen or other gases, one thing is clear: it will not work without maintenance. Compressed air filters and compressor lubricants have to be changed regularly, wear parts have to be replaced so that the system runs reliably and safely for many years.

Between 5 and 10 percent of the total investment amount has to be calculated for the maintenance costs each year. Here we discuss the advantages of service agreements with Sunil, our Service specialised Sales Engineer for Ash Air.

Tell us about yourself and your role at Ash Air? 

"I joined the Group company in 2008 as a Service Engineer - India. After two years, I moved to Dubai and became a Senior Service Engineer. In 2013, I joined CTS Aftermarket Sales Engineer and in 2015, Aftermarket Consultant for the Gas and Process Division. I moved to New Zealand in 2019 and started in my current role!

I feel excited to help our customers find the right service solutions for their compressed gases and vacuum installations. I have been doing this since 2008 when I joined the Group company in India! Later in 2010, I have had the privilege to work with several customers across the Middle East and Africa!  Providing them with a sustainable service solution offering for their complex installation has been a wonderful experience. Now I have continued doing that for our New Zealand customers since 2019."

How can a Service Agreement help a customer and their operations' longevity?

"When customers make a purchase of any equipment, they consistently prioritize the availability of after-sales support. Their primary concern lies in ensuring a seamless operation, as they are well aware of the potential losses incurred due to breakdowns. This is precisely why customers find Ash Air to be their preferred business partner, as we offer comprehensive service support and deliver top-notch air, vacuum, and gas solutions all under one roof!

When customers have a service agreement, it benefits them more than us. It allows them to focus on their core business. The customer always desires their machines to perform optimally and have a long lifespan, high availability, energy efficiency, limited risk, and a transparent/fixed budget. All these requirements are met when they have a service agreement with us. Furthermore, we go the extra mile by providing qualified engineers who can handle the service tasks, and reducing the likelihood of unforeseen breakdowns, and this will eliminate the need for customers to appoint a qualified compressor technical person. A service agreement with Ash Air plays a crucial role in meeting customer expectations and ensuring their satisfaction.

From our company's perspective, the value of service agreements extends beyond the mere availability of spare parts and regular servicing. While maintaining our brand image remains essential, we take immense pride in customers expressing their satisfaction with our compressors, which continue to operate smoothly for a decade without any breakdowns!"

What does an Ash Air Service Agreement entail? And how do I go about opting for one?

"Our service agreement is completely tailored to meet our customers' specific needs and preferences, ensuring a comprehensive understanding of our offer.

We extend service support to a wide range of industries, which means that as a salesperson, it is essential for me to visit all customers, regardless of whether they utilize our brands. During these visits, my objective is to assess their unique requirements and make them aware of the benefits of our service products, emphasizing the significance of regular maintenance by sharing by enriching experience.

Given that each customer has their distinct set of needs, we present proposals that are customized accordingly."

A memorable experience or positive outcome for a customer that had taken up a Service Agreement offer with you?

"My favorite memorable experience is with an innovative New Zealand company who specialise in  pre-painted steel and aluminum roofing and cladding products in New Zealand, who hadn't used our services for some time.  When I joined Ash Air, I decided to pay a visit to one of our former customers to understand why they had chosen a different supplier. During my discussion, I discovered that they had switched to another supplier because one of the plant managers' relatives was employed by the local supplier! Realizing that the customer had made an unfavorable decision, I took the opportunity to explain the potential consequences. Thankfully, the customer came to the realization that the way forward was indeed with Ash Air.

Over the following months, I maintained regular visits to this customer, ensuring a two-month gap between each visit. Then, one Sunday, I received a phone call from the customer urgently requesting my presence. Their entire plant had come to a standstill due to compressor failure. Without hesitation, we promptly fixed their machinery on the very same day.

The outcome of this timely assistance was the signing of a service agreement. Within a year, they showed their trust in us by placing a new order for a compressor and dryer!"  //

Our Team in this series

Sunil Joseph

Service Sales Engineer Leader

Email: sunil.joseph@ashair.co.nz

Natalie Mitchell

Interviewer / Digital & Communication Manager

Email: natalie.mitchell@ashair.co.nz

Talk to our team about a service agreement for your business today!


GET IN TOUCH WITH US GET IN TOUCH WITH US

Who we are and how Ash Air can help your business!

Ash Air has been around in New Zealand since 1979, and we’ve grown into a nationwide company with international support and a reputation for quality and reliability. We look after all things compressed air for your business!

  • Rotary Screw and Piston Air Compressors
  • Vacuum Pumps and Blowers
  • Nitrogen Generation
  • An extensive line of Air Treatment components
  • AIRnet Piping System and  Filtration
  • Mobile Compressors, Generators, and Light Towers

Ash Air's range of Chicago Pneumatic, ALUP, Pneumatech, and Atlas Copco products are used extensively around the world in industries ranging from oil and gas to food, automotive and farming, and we bring you these world-class compressors here in the land of the long white cloud. Our technicians are compressed air equipment experts and are dedicated to addressing customer needs. Supported with nationwide coverage, Ash Air offers one of the widest selections of compressed air, vacuum pump, and industrial gas equipment and parts available today in New Zealand.

Reliability and Efficiency

With Ash Air, you can count on reliability and high performance for even the most demanding applications. We focus our efforts on the following:

  • Increasing uptime
  • Reducing unexpected repairs
  • Reducing energy consumption and meeting our sustainability goals
  • Improving the cleanliness of compressed air


Talk to the team today:  CONTACT US CONTACT US

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🎄✨ To give thanks to the incredible Ash Air team for their dedication and hard work through the year, we recognise this throughout the country with Christmas get-togethers. This year was one for the books! It was the first time we brought together as many of the Ash Air family as possible, for an unforgettable Christmas in the Park Family Event! 🎉


More from our News Corner


 Last week some of our Field Service Engineers delved into the world of e-controllers and optimisers at Ash Air Head Office. It was a dynamic blend of hands-on experiences and theoretical insights, ensuring we stay at the cutting edge of Connectivity and Optimisation for your compressed air systems.


The safety and well-being of our team remain our top priority. On April 28, 2024, we commemorated Safety, Health, and Wellbeing Day at Ash Air. This occasion provided us with an opportunity to contemplate the importance of safety, health, and wellbeing in our daily routines. Our celebration at Ash Air is in sync with organizations globally, aligning with the UN's World Day for Safety and Health at Work.


In dedication to fostering an inclusive workplace culture that values and celebrates every individual, we joyously commemorate International Women's Month throughout March.


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Discover the #PowerofRed with our Red Hot Deals on Chicago Pneumatic Portables for a limited time only!



Designed for demanding job sites, our Chicago Pneumatic mobile air compressors for sale in NZ allow operators to run multiple hand tools and hammers at the same time for maximum efficiency. They’re also ideal for sandblasting, irrigation blow-outs and general construction applications.We have a limited number of CP portable diesel compressors for sale at massively disconted prices to the New Zealand market. 


Here Jess, an Ash Air Service Engineer, kindly spoke to us about navigating the industry as a women amongst men, and how to get more young women choosing Engineering fields as their career. At Ash Air we break the stereotypes, and firmly trust the power of our women, gender diversity and equality. We have a 30% female workforce in effect, with representation in all areas of our operations: warehousing, administrators, finance, logistics and planning, management, as well as sales and service engineers. 


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And just like that, 2023 is coming to a close. And what a year it has been!  We would like to take the opportunity to thank you for your ongoing support throughout 2023. We look forward to continuing to supply you with our industry-leading products and trusted services now and in the future. Wishing you and your team a safe and happy holiday season.


Discover the transformative journey of Ash Air, a trailblazer in compressed air excellence since 1979. With over four decades of commitment to energy efficiency, sustainability, and tailored solutions, Ash Air stands as a reliable partner for industries across New Zealand. As we celebrate our legacy, explore how our nationwide sales and service network continues to empower businesses, providing cutting-edge solutions and ongoing support